{"title":"New to Sale","description":null,"products":[{"product_id":"huk-tide-point-ss-minicheck-ice-water","title":"Tide Point Short Sleeve Button-Down","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe Huk Tide Point Solid Short Sleeve is a performance-packed button-down, completely reinvented. The Tide Point shirt is designed to easily transition from the boat to the boardroom. With all-day comfort for both on and off the water pursuits, the Tide Point is constructed using lightweight, breathable, quick-drying, moisture-wicking fabric with two-way stretch and built-in microfiber sunglass wipe. Featuring our laser perforated underarms and back for supreme breathability, the fit and function of the Tide Point will quickly earn your respect.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eH1500151-476\u003c\/span\u003e\u003c\/p\u003e","brand":"HUK","offers":[{"title":"Minicheck Ice Water \/ S","offer_id":45046930833596,"sku":"H1500151 : H1500151-476-S","price":60.0,"currency_code":"USD","in_stock":true},{"title":"Minicheck Ice Water \/ M","offer_id":45046930866364,"sku":"H1500151 : H1500151-476-M","price":60.0,"currency_code":"USD","in_stock":true},{"title":"Minicheck Ice Water \/ L","offer_id":45046930899132,"sku":"H1500151 : H1500151-476-L","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Minicheck Ice Water \/ XL","offer_id":45046930931900,"sku":"H1500151 : H1500151-476-XL","price":60.0,"currency_code":"USD","in_stock":true},{"title":"Minicheck Ice Water \/ XXL","offer_id":45046930964668,"sku":"H1500151 : H1500151-476-XXL","price":60.0,"currency_code":"USD","in_stock":false},{"title":"Minicheck Ice Water \/ XXXL","offer_id":45046930997436,"sku":"H1500151 : H1500151-476-XXXL","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8981\/files\/H1500151-476_F_971786a7-c6d2-40e7-8313-f64f116b32fa.jpg?v=1720465024"},{"product_id":"huk-icon-long-sleeve-performance-shirt-ss24-white","title":"Icon Performance Crew","description":"\u003cp\u003e\u003cspan\u003e\u003cspan dir=\"ltr\" class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\"\u003eThe Icon, the shirt that launched the brand 10 years ago, has been fully revamped to deliver even more rod bending, pulse raising, angler proven performance. Still offered in the short-sleeve, long-sleeve, and hoodie, the ICON now features full back panel wicking mesh that elevates the breathability and improves dry time as well as boasting a 50+ UPF rating.  The raglan sleeve cut gives you full range of motion casting and an antimicrobial treatment lets you focus on detecting that thump rather than what you smell like at the end of the day.\u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-sheets-userformat='{\"2\":15233,\"3\":{\"1\":0},\"10\":2,\"11\":0,\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Calibri, sans-serif\",\"16\":11}' data-sheets-value='{\"1\":2,\"2\":\"H1200573-100\"}' data-sheets-root=\"1\"\u003eH1200573-100\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"HUK","offers":[{"title":"White \/ S","offer_id":45046954098876,"sku":"H1200573 : H1200573-100-S","price":55.0,"currency_code":"USD","in_stock":false},{"title":"White \/ M","offer_id":45046954131644,"sku":"H1200573 : H1200573-100-M","price":55.0,"currency_code":"USD","in_stock":true},{"title":"White \/ L","offer_id":45046954164412,"sku":"H1200573 : H1200573-100-L","price":55.0,"currency_code":"USD","in_stock":true},{"title":"White \/ XL","offer_id":45046954197180,"sku":"H1200573 : H1200573-100-XL","price":55.0,"currency_code":"USD","in_stock":true},{"title":"White \/ XXL","offer_id":45046954229948,"sku":"H1200573 : H1200573-100-XXL","price":55.0,"currency_code":"USD","in_stock":true},{"title":"White \/ XXXL","offer_id":45046954262716,"sku":"H1200573 : H1200573-100-XXXL","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8981\/files\/H1200573-100_F2.jpg?v=1723035503"},{"product_id":"huk-womens-icon-hoodie-marine-blue","title":"Womens Icon Performance Hoodie","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eAn iconic Huk product for a reason - the new Women's Icon has been thoughtfully reimagined to offer even more comfort and performance for your outdoor adventures. Boasting a luxurious, ultra-soft fabric with a full back panel of breathable wicking mesh, this performance shirt keeps you cool and dry all day long. With its enhanced airflow and quick-drying properties, plus a 50+ UPF rating, you can stay comfortable and protected under the sun.\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"Take your fishing game to the next level with the Huk Icon X Hoodie. This performance fishing shirt is designed for the most dedicated anglers, with breathable material that spreads moisture quickly, synthetic fibers that promote air circulation, and a hydrophobic coating that wicks away sweat. Comfort and performance: the perfect combination for an unbeatable fishing experience.\"}' data-sheets-userformat='{\"2\":6659,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16777215},\"12\":0,\"14\":{\"1\":2,\"2\":0},\"15\":\"Poppins\"}'\u003e\u003cmeta charset=\"utf-8\"\u003eH6120170-372\u003c\/span\u003e\u003c\/p\u003e","brand":"HUK","offers":[{"title":"Marine Blue \/ XS","offer_id":45046950068412,"sku":"H6120170 : H6120170-372-XS","price":65.0,"currency_code":"USD","in_stock":false},{"title":"Marine Blue \/ S","offer_id":45046950101180,"sku":"H6120170 : H6120170-372-S","price":65.0,"currency_code":"USD","in_stock":false},{"title":"Marine Blue \/ M","offer_id":45046950133948,"sku":"H6120170 : H6120170-372-M","price":65.0,"currency_code":"USD","in_stock":false},{"title":"Marine Blue \/ L","offer_id":45046950166716,"sku":"H6120170 : H6120170-372-L","price":65.0,"currency_code":"USD","in_stock":false},{"title":"Marine Blue \/ XL","offer_id":45046950199484,"sku":"H6120170 : H6120170-372-XL","price":65.0,"currency_code":"USD","in_stock":false},{"title":"Marine Blue \/ XXL","offer_id":45046950232252,"sku":"H6120170 : H6120170-372-XXL","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8981\/files\/H6120170-372_F2.jpg?v=1722628008"},{"product_id":"huk-kids-icon-performance-hoodie-neon-coral","title":"Kids Icon Performance Hoodie","description":"\u003cp\u003e\u003cspan\u003eThe Icon for kids is extra comfy for all the junior anglers or any kid that just loves an outdoor adventure! Featuring a super cool back panel made of breathable mesh to keep you cool and dry while out in the sun. It also dries quickly and has a 50+ UPF rating to protect from the sun, while raglan sleeves give tons of freedom to move and play. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eH7120110-829\u003c\/p\u003e","brand":"HUK","offers":[{"title":"Neon Coral \/ YXS","offer_id":45046931685564,"sku":"H7120110 : H7120110-829-YXS","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Neon Coral \/ YS","offer_id":45046931718332,"sku":"H7120110 : H7120110-829-YS","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Neon Coral \/ YM","offer_id":45046931751100,"sku":"H7120110 : H7120110-829-YM","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Neon Coral \/ YL","offer_id":45046931783868,"sku":"H7120110 : H7120110-829-YL","price":45.0,"currency_code":"USD","in_stock":true},{"title":"Neon Coral \/ YXL","offer_id":45046931816636,"sku":"H7120110 : H7120110-829-YXL","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8981\/files\/H7120110-829__F1.jpg?v=1743540311"},{"product_id":"huk-kids-huk-and-bars-trucker-black","title":"Kids Huk And Bars Trucker Hat","description":"\u003cp\u003e\u003cspan\u003eSuperior fit design, a structured with buckram, a mid-profile trucker with 3D embroidery Huk logo on fabric patch. Featuring a dark gray under visor to fight glare and a comfortable moisture-wicking sweatband. Combining the classic trucker stretch with Huk's performance, durability, and comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eH7300045-001\u003c\/p\u003e","brand":"HUK","offers":[{"title":"Black \/ One Size","offer_id":45046928638140,"sku":"H7300045 : H7300045-001-1","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0668\/8981\/files\/H7300045_1_F.jpg?v=1722011057"},{"product_id":"huk-a1a-performance-crew-marine-blue","title":"A1A Performance Crew","description":"\u003cp\u003e\u003cspan data-sheets-userformat='{\"2\":14849,\"3\":{\"1\":0},\"12\":0,\"14\":{\"1\":2,\"2\":2040100},\"15\":\"Poppins\",\"16\":10}' data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;The A1A  Performance Crew was inspired by the Florida highway that leads you to some of the coveted fishing in the world. 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